Blazed: Drug Driving Advertising

Blazed

Out of New Zealand comes another great ad taking a look at drug driving. Or being blazed.

Three Maori boys find themselves in a situation familiar to most kids growing up in New Zealand – sitting outside in the car, waiting for one of their dads to come out and drive one of them home. 

The only thing is, the dad has been blazing, and the kids know it. 

We watch them change from comical to contemplative, as they examine their own awareness of their dads’ behaviour in the raucous, imaginative way only young boys can.

What do you think of the video. Do you think it would prove effective – internationally or just in New Zealand?

Australia's Student Newspaper, trying to Improve Student Life. We publish articles written by students from across Australia and the world!

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